Websites are crucial to any small business or nonprofit because they add credibility to an organization, they are often the first place someone will look before buying an item or contacting for more information, and they increase exposure and publicity. Sadly, many of these websites don’t deliver the results they could and end up costing too much time […]
Unless you’re incredibly lucky, you’ve had to deal with spam—those unwanted email messages. Those of us who own or run websites often deal with a lot of spam because we put ourselves “out there” for people to contact us. Sometimes, it can feel like we’re drowning in spam, and it can be a real productivity […]
With the holiday season around the corner, many of us have turned our thoughts to family gatherings, to-do lists, and wrapping up the year. In your business or nonprofit, you also have an interesting opportunity to celebrate the holidays online. A few simple ideas can include your organization in your customers’ festive holiday spirit!
Have you ever felt annoyed or bothered by the amount of junk in your Facebook feed or in your email inbox? Some days you may feel like shutting it all down and walking away. What if your own customers or potential customers feel this way about your business or organization? This leads me to ask […]
Facebook. YouTube. Pinterest. Pay-per-click ads. Blog. LinkedIn. Yelp. Email newsletter. Twitter. Link building. Manta. The list goes on and on of all the things the experts say that you’re supposed to do online if you’re going to be a success in your business or organization. But does it leave you feeling overwhelmed, exhausted, or even […]
Successful email newsletters that can help bring you business and keep your name in the spotlight rarely happen by accident. They are more often the result of careful planning and a little clever thinking. There are countless tips on helping anyone develop a more effective email newsletter, so continuing the last newsletter article, here are […]